Morten's+Wiki

toc  01 ABOUT ME



My name is Morten Hauge, and I'm a viking from a cold country called Norway (No, it's not the capital of Sweden and polar bears do not walk around the streets of the cities). For 23 of the 24 years I've been around I've been living in Norway. In January last year I moved to San Francisco to get my Master's degree at Academy of Art in San Francisco, majoring in Web Design and New Media. My Bachelor degree is in Digital Media Production. During my undergrad I learned about a lot of different topics, but we didn't dig that deep. Some of the topics were HTML/CSS, PHP/MySQL, ActionScript, 3D modelling and animation, filming video, editing video and movie producing. After I finished my Bachelor degree I didn't feel ready to work professionally within any of these fields, so I went to the land of opportunities to get more knowledge about web and interactive design.

One of my biggest passions is soccer, I love to both watch and play myself. During the seasons of 2008 and 2009 I worked for the elite soccer team, Fredrikstad, as a video editor - editing match promo's etc. and as a video photographer - in the studio during the live broadcasts on the big screens at the stadium before kick off. During the matches I took pictures for a supporter website.

In the summer of 2009 I got the best idea I've ever had. I took my experience and knowledge I had gotten from working for the elite soccer team back to my local club, and made a web TV channel for the 6th division club, Begby. I did stories before and after matches, filmed the matches and made some other cool video projects with the team. It has gotten very popular in my hometown, and all the other local clubs keep telling us how great BegbyTV is. Not to brag or anything, but I feel we deliver better than some of the professional clubs in Norway, way down in the 6th. division. Several national news papers have done stories on our club. The biggest TV channel in Norway has made a story and featured us nation wide during prime time. And we got a Twitter message from the prime minister of Norway congratulating us on our advancement to the 5th division last fall. I would have never thought we would accomplish this much when I bought a new camera and made the first video back in the summer of 2009.

Did I mention I like soccer? I also like to try out new sports. Something I did a lot of in High School when I attended a athletic program. Who doesn't want to exercise and play soccer, handball, floorball, basketball, go swimming, skiing, snowboarding, running ++ during school hours and get credit for it?


 * J.J. Abrams on Ted - Mystery box **

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J.J. Abrams talks about how a box of magic tools is somehow an inspiration for his mystery in his movies and tv shows. You don't know the content of the box when you buy it, that's why it's mysterious. He bought the mystery box many years ago, but have never opened it. It's mysterious and represents infinite possibilities. I like his presentation because of his energy on stage, he mixes in some humor and I'm a fan of his mystery movies and shows. It was interesting to learn how a box of magic tools can be an inspiration for great shows as Lost and Fringe.


 * Wordle Tag Cloud **



02 SURVEY RESULTS
Click the image to go to interactive chart.

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 * Description of the ideas **

1. Film Location App. Social app for filmmakers which would make the process of finding good film locations easier. (Full description not included because the guy behind the idea wants to keep it a secret.)

2. Soccer Training. Social website and mobile app where you learn how to play soccer. Website would have a discussion board, training videos, explanation of the rules of soccer, work out schedules ++ The mobile app would be a good way to access the training videos when you're on the field practicing.

3. Kon-Tiki Expedition Game. Educational game about the Kon-Tiki expedition. Kon-Tiki was the raft used by Norwegian explorer Thor Heyerdahl in his 1947 expedition across the Pacific Ocean from South America to the Polynesian Islands. The player would have to deal with shark attacks, fixing damage to the raft, communicating with a radio ++ Facts about the expedition would pop up during the game.

4. CloudTV. The internet is about to invade our TV's. GoogleTV, AppleTV ++ CloudTV would be a platform for publishing content on the web ment to be experienced on a TV. I would do both front- and back-end programming.

5. Sports Experience Sharing. Gowalla meets sports. People who attend a live sport event can check in and post comments and pictures to a "wall" for the event.

6. Soccer Strategy Game. Play as a soccer player. Choose work-out, club, comments to the press, sponsors etc. Become a world champion!

7. Social Media App. Twitter, Facebook, YouTube, Flickr ++ (?) in one desktop application (Adobe AIR).

8. Sports Team Website for TV. Full feature website for a sports team with info about the club, players,, schedule, results, highlights ++ specially designed to be viewed on a TV.

9. The Art of Walking. Experimental mobile app that traces where you go and stores the GPS-data. When you get back to your computer you log on to a website and can se your walkin illustrated by lines. The user can then make their own art work from the GPS-data, change colors, add texture etc.

10. Social Work Out Website. Compare work out schedules and results with your friends. Set goals together, push each other. Discuss and post pictures and videos.

** 03 CREATIVE OVERVIEW **

 * Sports Team Experience (Working title) **

The web is finding it's way to more and more devices these days. In the future, much of the content we view on our TV's will be accessed through the web. Sports Team Experience will deliver most of the content from the sports team website, directly on your TV. In addition to browsing information, the user will be able to watch live games. This will be a more complete experience on a match day. Sport fans of the particular team can read news, see interviews, check out statistics on the players etc. before or during a live game. The user can choose to follow one player and get live updated statistics during the game, see replays whenever they want and switch between cameras, both during the live feed and replays.

Sports Team Experience will be a new and more interactive way to follow a team, both on match days and in between matches. All the information and content will be accessed directly from the users couch, on their TV. Sports Team Experience will explore new ways to interact with the TV, like the Microsoft Kinect.


 * Tag Cloud **
 * ﻿ **


 * Mindmap **



=** 04 COMPETATIVE ANALYSIS **=

Click image to go to website with analysis:




 * Competative Matrix **




 * Venn Diagram **



=** 05 USER PERSONAS **=

Click any image to view persona's in a slider











= 06 USER WALKTHROUGHS =

Click image to go to website with walkthroughs.




 * Application using Kinect **

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=** 07 BOOK COVER, TOC, MOODBOARD AND LOGO **=


 * Book Cover **




 * Table of Contents **




 * Moodboard **




 * Logo **



= 08 USER WALKTHROUGH VIDEO =

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= 09 Book - First draft and Timeline, Sitemap and Hardware setup =


 * Book - First Draft **

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 * Timeline **

 **Sitemap**




 * Hardware setup **



= 10 Book - Second draft =

SWF

1024 wide

1240 wide

PDF

Full resolution

=** 11 Keynote Intro Video ** =

Password: soccer123

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=**** 12 Keynote v.1 ** ** =

Download Keynote